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An interactive redesign

Your business.
Reintroduced.

A dated WordPress site. A fresh perspective.
Watch us make room for the business behind it.

Fieldwork is fictional. This is a design illustration, not a client result or a live WordPress installation.

A fictional, dated WordPress site. Same business. Plenty of untapped potential.

fieldwork.example · fictional website
WELCOME TO FIELDWORK LANDSCAPING — CONTACT US TODAY!
fieldwork®LANDSCAPING SERVICES
Landscape design · Melbourne

Welcome to
our website!
Outside.
Beautifully.

We offer professional and quality landscaping services for all your landscaping needs. Contact our friendly team today to find out more.Gardens to get lost in. Spaces to come home to. Thoughtfully designed, carefully built.

CLICK HERELet’s shape your space ↗
Good spaces start here.
01Garden design
02Outdoor living
03Landscape construction
Your outside, reimagined.

This is the end of the example. No enquiry is being sent.

Talk to Arello about your real website ↗
More than a fresh coat of paint

A better experience.
A lighter foundation.

Moving on from a plugin-heavy WordPress setup can simplify more than the design.

Performance

Built for faster pages.

Lightweight HTML, optimised assets and JavaScript only where it adds value. Less page-builder overhead for a faster-feeling experience.

What that means

Real speed depends on images, integrations, devices and connections. We test the finished site; this visual demo is not a speed benchmark.

Security + upkeep

Fewer things to maintain.

Our static website approach removes the public WordPress admin, plugin stack and WordPress database from the website. Fewer moving parts to patch and protect.

What that means

No website is risk-free. Hosting accounts, dependencies, forms and connected tools still need care. WordPress can be secure when properly maintained.

Search + AI foundations

Search-ready from day one.

Crawlable service pages, metadata, structured data and a sitemap. Clear business facts for search engines and AI tools that read them.

What that means

Existing URLs and redirects are planned when migrating. Rankings and AI citations are not guaranteed; ongoing search work is separate.

Customer experience

An easier way to enquire.

Clear services, a layout that works on phones and a next step people can find. Built around what your customer needs to do.

What that means

Bookings, a CRM and follow-up can be set up around your workflow. Complex publishing or member features may still suit a CMS; we agree the right setup first.

Is WordPress always the wrong choice?

No. WordPress can be fast, secure and a good fit for teams with frequent publishing or specialist CMS needs. This demo illustrates a dated implementation, not every WordPress website. We choose the approach around your business and agree content editing, migration and integrations before building.

Further reading: WordPress on plugin and theme updates · Astro on lightweight, static pages.

Start a conversation

What’s next for your business?

Tell us what you have in mind. We’ll call or email within one business day, whichever you prefer.

A clear scope, price and schedule before you commit. No payment taken here.

Prefer email? hello@arello.com.au

Name, business and email are required, plus a phone number if you’d like a call.

How should we get back to you?

We’ll call within one business day. By choosing a call, you agree we can call or text this number about your enquiry. Calls may come from our AI assistant.

We’ll email you within one business day.

A new website, a call back for every enquiry, a CRM, reviews? Mention any tools you already use.

We use these details to respond to your enquiry. Read our privacy policy.

Get a quote

Tell us what you need.

We’ll call or email within one business day, whichever you prefer. No payment is taken here.

Name, business and email are required, plus a phone number if you’d like a call.

How should we get back to you?

We’ll call within one business day. By choosing a call, you agree we can call or text this number about your enquiry. Calls may come from our AI assistant.

We’ll email you within one business day.

A new website, a call back for every enquiry, a CRM, reviews? Mention any tools you already use.

We use these details to respond to your enquiry. Read our privacy policy.

Want to price a package first? Build it on the pricing page ↗